Project Description

In retail, the customer experience is everything. Leading retail organizations realize that the experience is much more than style, mood, and presentation. Today the customer experience includes both information available to the consumer about the products and services offered, as well as information about the consumer, the current store environment, and product status that the retailer uses to inform the consumer and enhance their experience. Asset Insights can help retailers use RFID, NFC, and related technologies to effectively maximize the experience and deliver value to the consumer and to the bottom line using multiple proven techniques.